The Crazy Hyper Challenge by GameRefinery and CrazyLabs invites developers to test their hyper-casual games inside the CLIK Dashboard, CrazyLabs’ self-serve platform for game testing and usage monitoring. Prizes include a 55% revenue share and up to $35,000 in cash. All developers entering the challenge will also receive a mobile advertising handbook and access to the GameRefinery platform for select teams who pass the KPIs.
CrazyLabs’ CLIK Dashboard offers maximum transparency for developers, allowing them to test their games and track the results from Facebook, TikTok, and Snap. Using the CLIK Dashboard, studios can control their entire game testing process and get full data access along with ongoing feedback from CrazyLabs’ hyper-casual experts.
The CLIK Dashboard works by first testing the marketability of games to better understand whether players want to play them, and then testing retention rates to see if players come back the day after to play again. Game developers must pass both CPI (the marketability test) and D1 (the retention test) to be eligible for the prizes, which include:
- 55% revenue share
- $35,000 for CPI ⩽$0.2 Facebook; D1 32%
- $30,000 for CPI ⩽$0.25 Facebook; D1 32%
- $25,000 for CPI ⩽$0.30 Facebook; CPI ⩽ $0.12 TikTok; D1 32%
Studios can submit as many tests as they like, and there is no limit on the number of games they can submit. The first 40 studios to pass CrazyLabs’ CPI+D1 tests will also get 90 days free usage of GameRefinery’s SaaS tools for market research and game analysis. The challenge is already available, and mobile game developers are invited to apply.
All developers who apply for CrazyLabs’ Crazy Hyper Challenge will also receive GameRefinery’s Visual Mind playbook. This mobile advertising handbook has been created to help mobile developers create A-list video ads and pass the benchmarks on their way to releasing a profitable game.
To apply for the Crazy Hyper Challenge, visit the challenge page!